Some Often Asked Questions
What is a publicist?
Publicists, sometimes called publicity agents, get press coverage for their clients. Publicists help make their clients'
name a household name, help make people want to buy their novels and project the public image they want.
Who are the clients of these publicists?
A publicist may specialize and concentrate in one area, such as the literary field as TIP does. Or have a variety
of clients and work with people in various professional fields such as sports, entertainment, politics, etc.
What can a publicist do for you?
A publicist helps clients attract attention and communicate with their target audience. A publicists duties involves
public relations activities such as writing press releases and creating packets of information and photographs for distribution
to members of the press. A publicist makes those cold calls to journalists and other influential people. A publicist
can can help some clients reach a wider audience.
What can't a publicist do?
A publicist cannot prevent unfavourable press coverage. BUT a publicist can help to control the damage to the
client's reputation and might even creatively turn bad press or scandal to the client's advantage.
TIP's Expertise!
TIP uses it's powerful 'word of mouth' presence and expertise
to promote and publicize your novel directly to those who read them.
Do you need a publicist?
If you need to get the word out about your latest literary effort quickly and efficiently you need a publicist!
Contact us
